Welcome to the
Business Plan Training Section
Business
plans can be complicated, long and used for various
purposes. This business plan is relative easy, can be
used to find a business loan and as an annual planning
tool. The plan geared primarily towards obtaining a
loan will include graphs, pictures and other eye catching
attachments. The plan geared primarily for monitoring,
planning and goal setting is the same plan without all
the "eye catching attachments".
A
business plan consists of four plans, plus the executive
summary that includes a paragraph or two summarizing
each of the four plans and a conclusion of where you
are and where you are going.
The
previous training covered the feasibility study - is
your business idea going to be successful. Most of the
research there will provide the information you need
for your business plan, so each portion of this plan
will have a link to the feasibility worksheet previously
Table
of Contents
Section
1: Executive Summary - Summarize
your business so the lending institution can see in the
first 2 pages that your business will give them a return
on their investment. This should include a paragraph summary
of the following separate sections.
Section
2 Business Description
- Describe your unique business, who needs it and
how you have developed it to meet a specific need. What
your mission or objective is.
Describe your products and services.
Section
3 Marketing
Plan - one of the most important parts of your business
plan. This explains how you will develop your product
and/or service to fill the need of your market.
Section
4 Operating Plan
- Operation Planning is figuring out how is the most efficient
and effective way to produce your product or service and
keep it working and your customers happy.
Section
5 Organization
and Management Plan - The
Organizational Plan gives your reader an insight into
who is behind the company and whether or not you know
your strengths and weaknesses.
Section
6 Startup Expenses
and Capitalization - Establishing a budget for your
homebased business, including personal, startup costs
and business overhead costs, as well as income.
Section
7 Financial
Plan - A
financial plan provides the core justification for your
solicitation of outside funding—the dollars and sense
of how you'll make investors' money grow.
Section
8 Appendices - Include details and studies used in your
business plan; for example:
Brochures and advertising materials
Industry studies
Blueprints and plans
Maps and photos of location
Magazine or other articles
Detailed lists of equipment owned or to be purchased
Copies of leases and contracts
Letters of support from future customers
Any other materials needed to support the assumptions
in this plan
Market research studies
List of assets available as collateral for a loan
Next
Create your Business Description
